Best Social Media Tools

Sarah Evans has collected a tool kit of social media tools no communicator should be without.  She tells you all about them and where to find them in her post.
TPRA’s favorite – Journalisted. Although this UK site, which helps you keep track of your favorite writers,  only works for UK reporters, the idea is inspired [...]

Surviving a Tough Interview

Have you seen the grilling Chris Matthews gave Nancy Pfotenhauer?
Watch the YouTube video here. It’s a great example of how to survive, one worth showing clients and especially one worth using in media training. Pfontenhauer keeps her cool and doesn’t let Matthews get the best of her in the face of one of the toughest [...]

Virtual PR

Peter Shankman, founder of  Help a Reporter Out, is a goldmine of resources. One of his latest finds is PRfor25.com.
Here’s what he says:
The brainchild of Suzuki + Chou Communimedia, PRfor25.com serves as a virtual publicist that presents user-generated postings to an audience that includes media members from across the country. Anyone can post and each [...]

Using Social Media Internally

TPRA member Larry Springer forwards us this YouTube video by Best Buy on how it is using social media to keep in touch with its employees all across the U.S.
If you want to know more about using social media, TPRA is hosting a one-day seminar from 10 a.m. to 3 p.m.  November 7 in Round [...]

Mass Comm Week

This just in from the Texas State University blog:
The School of Journalism and Mass Communication is hosting its annual Mass Comm Week, Oct. 20-23. It’s your chance to cast your vote on your future and hear professionals discuss issues, trends and careers in mass media. The keynote speaker for the week is Scott McClellan, former [...]