Communicating Effectively with Employees during Tough Times

Are you facing budget and staff cutbacks at the office? Are you concerned about the impact – on you, your team, the rest of the organization? Are you responsible for providing clear communication counsel amid mounting anxiety and disruption? Then this TPRA tele-webinar session is for you.
On Tuesday, October 6, learn how to balance good [...]

Lessons from a PR Failure

Fellow Houston PR executive Sharon Dotson posted this article on her Facebook page today. It’s a concise, honest appraisal of what this group should have done to earn PR for its event. Imagine the heartache of organizing a charity fundraiser with celebrity guests at Harlem’s Apollo Theater for 1,600 people and getting no press. Nada, [...]

Public Relations Ethics and the Role of PRSA

TPRA past president Larry Springer sends us this timely article on the PRSA blog addressing the ethics of paying people to post positive reviews of clients’ products. The article provides links to several of the most recent examples around the country. Kudos to PRSA and its chairman, Michael G. Cherenson, APR, for the roundup and [...]