Twitter Power in PR

The question continues to be asked: Is Twitter a waste of time or an essential tool in the communication field, more specifically in public relations?
Public relations is the practice of managing communication between an organization and its publics. Twitter’s most practical use, and biggest value to PR teams and firms, [...]

11 Ways PR Should Respond to FTC Blogging Regulations

The Federal Trade Commission (FTC) approved final revisions to its Guides Concerning the Use of Endorsements and Testimonials (Guides) that will go into effect Dec. 1, 2009. The revised Guides embody the broadest changes to occur in regards to endorsements and testimonials in almost 30 years! Due to these significant changes, [...]

2.0 Workshops and Conference: Focus East Texas

Texas Public Relations Association held its “Media Relations 2.0” workshop in Lufkin on Oct. 29 where a panel of PR professionals, reporters and broadcasters discussed the changes social media has made on the way consumers get their news and its effect on the public relations industry.
This workshop allowed all attendees to discuss how to evolve [...]

Get Connected: Texas PR Leadership Day and Gala

Mark you calendars for March 5 in Austin, Texas for the Texas PR Leadership Day and Gala.  This gathering of state-wide communicators will focus on “Get Connected:  Personally, Professionally and with your Planet.”  You’ll be seeing more about this day during the next few months.
What is this day you may be asking?  It’s the 2.0 [...]

2010 Convention Call for Speakers

TPRA’s 2010 Annual Convention is scheduled for March 5-7, 2010 at the Hyatt Regency Downtown Hotel in Austin, TX.  The theme of this year’s convention is ‘Get Connected’ and will feature three tracks – connecting personally, connecting professionaly and connecting with the planet.

Convention Chair Michele Glaze, APR has a lot in store [...]