Media Relations 2.0

Are you an East Texas professional communicator? Mark October 29 on your calendar. TPRA is coming to you with “Media Relations 2.0″.  To register, call Yana Ogletree at 936-639-7163 or YOgletree@memorialhealth.org.

Lessons from a PR Failure

Fellow Houston PR executive Sharon Dotson posted this article on her Facebook page today. It’s a concise, honest appraisal of what this group should have done to earn PR for its event. Imagine the heartache of organizing a charity fundraiser with celebrity guests at Harlem’s Apollo Theater for 1,600 people and getting no press. Nada, [...]

Who are the future legends of journalism?

This year, the journalism profession has lost many pioneers of our craft. Walter Cronkite’s death earlier this year, and the passing away of Don Hewitt represent the loss of some of the greatest legends of newswriting and broadcast journalism. The CBS Evening News had a great tribute to Hewitt on last night’s broadcast where they [...]

Best of Southwest Speaker Quoted in NYT

Peter Shankman, founder of HARO (Help a Reporter Out), opines about the Tropicana orange juice package brouha. See Peter at the Best of the Southwest Conference on Friday, Feb. 27.  He’s the keynote speaker.

What If Newspapers Disappeared?

SPJ.com has a disturbing story today on a new Fitch Ratings report.
Newspaper and newspaper groups are likely to default on their debt and go out of business next year — leaving “several cities” with no daily newspaper at all, Fitch Ratings says in a report on media released Wednesday. “Fitch believes more newspapers and newspaper [...]